Designing the character behind the face. Of all the design discipline specialities, typeface design is probably the most monastic. Creating a new font takes skill, serious attention to detail, and a perseverance that a medieval monk would respect. Not only do you have to consider the aesthetics of stroke weight, overall form, and the effect…
A creative challenge for you… What do you do if you find yourself staring at an empty page, unable to get your creative juices flowing? Design block is no fun, and it happens to all of us on occasion. Fortunately, one of the best ways to shake people out of a creative slump involves a…
When I teach I constantly have to remind myself that things that seem simple because I learned them years ago weren’t always easy to grasp the first time around. Image resolution is a bit case in point; understanding the relationship between a bitmap image’s resolution, pixel dimensions and printed size is simple once you know…
Is it possible to design sophisticated magazine covers that communicate and sell in the virtual newsstand when all we can show are low-resolution thumbnails? “Don’t judge a book by it’s cover.” We all know the saying, but do we pay any attention? Of course not. And that’s why we also say that first impressions matter….
Don’t be afraid to play around with established production methods. If you know enough about them you’ll find creative ways to subvert them. When you look at designers today you see people who are faced with massive multi-skill requirements. Photographer? Check. (Everyone has a digital camera these days, even if they’re not actually good at…
When you need to see how a typeface works you use dummy copy. But there’s more to life than lorem ipsum, as pangrams can be fun, too. If you need to fill a text box with words but you don’t have final approved copy or you just want to see how different type settings look,…
Color plays a crucial part in how we perceive things, so understanding its emotive effects is fundamental to creating effective designs. How do you react to colour? The hue of things has a surprisingly strong affect on how we perceive things and even on how we feel, both physically and emotionally. It is thought that…
